We need to rededicate ourselves to the principles that made local TV commercials into icons of our childhood! We need pitchmen and women who are either eccentric or incoherent – preferably both. We need jingles and slogans that are even more eccentric and incoherent. And we need costumes, and plenty of them!
They’re not just pining for the glory days, they’re making their town into a tourist destination! They’re saying, “Come, ‘Dirty Dancing’ fans! Hang out with us and we will show you just exactly where Jerry Orbach gave money to Jennifer Grey!”